1. Introduction

Trending Upwards Media ("we," "us," or "our") is committed to protecting the privacy of our clients and website visitors. This Privacy Policy explains how we collect, use, disclose, and safeguard your personal information in compliance with applicable laws, including the Texas Data Privacy and Security Act (TDPSA), other US privacy laws, and the EU General Data Protection Regulation (GDPR).

2. Information We Collect

We collect the following types of personal information:

Contact Information: (e.g., name, email address, phone number)
Business Information: (e.g., company name, job title)
Website Usage Data: (e.g., IP address, browser type, pages visited)
Financial Data: (e.g., valid credit card number, card brand, expiration date) We store only very limited, if any, financial information that we collect. Otherwise, all financial information is stored by our payment processor, Honeybook, and you are encouraged to review their privacy policy and contact them directly for responses to your questions.
Marketing Preferences
Other Information: Any other information you provide to us voluntarily
3. How We Use Your Information

We use your personal information for the following purposes:

Providing our digital marketing services
Communicating with you about our services
Improving our website and services
Sending marketing communications (with your consent)
Complying with legal obligations
4. Legal Bases for Processing (GDPR)

For EU residents, we process your personal data based on the following legal grounds:

Consent
Contract Performance
Legitimate Interests
Legal Obligations
5. Data Sharing and Transfers

We may share your personal information with:

Service Providers: Who assist in our operations
Legal and Regulatory Authorities: When required by law
International Transfers: We ensure appropriate safeguards are in place for international data transfers.
6. Your Rights

Depending on your location, you have various rights regarding your personal data:

Texas Residents (TDPSA):

Right to access your personal data
Right to correct inaccuracies
Right to delete your personal data
Right to opt-out of certain data processing
EU Residents (GDPR):

Right to access, rectify, and erase your personal data
Right to restrict or object to processing
Right to data portability
Right to withdraw consent
California Residents (CCPA/CPRA):

Right to know about personal information collected, used, and shared
Right to delete personal information
Right to opt-out of the sale of personal information
Right to non-discrimination for exercising these rights
To exercise your rights, please contact us using the information in Section 10.

7. Data Security

We implement appropriate technical and organizational measures to protect your personal data against unauthorized access, alteration, disclosure, or destruction.

8. Data Retention

We retain your personal data for as long as necessary to fulfill the purposes outlined in this Privacy Policy, unless a longer retention period is required or permitted by law.

9. Children's Privacy

Our services are not directed to children under 13. We do not knowingly collect personal information from children under 13.

10. Contact Us

If you have any questions about this Privacy Policy or wish to exercise your rights, please contact us at:

Trending Upwards Media
5900 BALCONES DR STE 4000
AUSTIN 78731-4257
TX, USA
Email: contact@trendingupwardsmedia.com
Phone: 469-842-4563

11. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. We will notify you of any changes by posting the new Privacy Policy on this page and updating the "Effective Date."

12. Compliance with Specific Laws

Texas Data Privacy and Security Act (TDPSA):
We comply with the TDPSA for Texas residents. This includes honoring opt-out requests and providing mechanisms for accessing and deleting personal data.

California Consumer Privacy Act (CCPA) and California Privacy Rights Act (CPRA):
For California residents, we comply with the CCPA and CPRA, including providing a "Do Not Sell My Personal Information" option.

General Data Protection Regulation (GDPR):
For EU residents, we comply with the GDPR, including providing a lawful basis for processing personal data and honoring data subject rights.

13. Cookies and Similar Technologies

We use cookies and similar technologies to enhance your experience on our website. You can manage your cookie preferences through your browser settings.

14. Online Advertising

We may use your information for targeted advertising. You can opt-out of personalized ads through your device settings or by contacting us.

15. Third-Party Service Providers

We may share your information with third parties that perform services for us or on our behalf, including payment processing, data analysis, email delivery, hosting services, customer service, and marketing assistance.

By using our website and services, you acknowledge that you have read and understood this Privacy Policy.

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